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Upcoming Workshops

The Art of profiting from your Art
Katonah Art Center, 131 Bedford Road, Katonah, NY. Sunday, July 29, 2012, 12 - 3 pm. To register call: (914) 232-4843

Create your own website using free online tools

Montclair Art Museum, 3 South Mountain Avenue, Montclair, NJ. Sunday, October 14, 2012, 11am - 4pm. An optional follow up session will be held on Sunday, October 21st, 10am - 12 noon. To sign up please contact the Museum at: (973) 259-5139

  • Please contact us if you would like to schedule a workshop for your art group. Custom tailored workshops are available.

  • Liron Sissman at the Montclair Art Museum. Photo courtesy Duane Romanell

    The ART of profiting from your ART - Workshop Description

    This interactive workshop helps visual artists develop a winning portfolio, identify and effectively present themselves to the right galleries, secure shows, spread the word, create a buzz, and sell their artworks. It shows participants how to research their market relative to galleries and their own works, how to maximize their income, how to get the most out of their website and what pitfalls to avoid along the way. Artists come out of this workshop with a strategy for success and a clear plan of action!

    Topics include:

    • How to present yourself and your artwork
    • How to generate a buzz
    • How to get the most out of your website
    • Why you should team up with art consultants, how to find them, and how to work with them
    • Signing with publishers
    • Art leasing
    • Self publishing: A complete strategy for success
    • How to find suitable galleries
    • How to contact galleries so that you do hear back
    • What to bring when meeting with a gallery (in addition to your artwork)
    • Pitfalls to avoid
    • Resources for artists


    Create your own website using free online tools - Workshop Description

    Would you like to present your work to the world? In this hands-on workshop participants will create and publish their own website using free online tools. Participants will be guided through the use of free online templates, and a free web-hosting service, to create a professional looking website. There is no need to pre-register your domain name. However, if you already own a domain name this workshop will guide you through the application of templates to design and upload your site to your domain name and to easily maintain your site going forward. Please bring jpeg images of your work, an image of you, and files containing your resume, biography, and artist statement.

    What do participants say?

    Following are just a few of the many testimonials:

    Sherry Mayo "Liron Sissman knows the art of doing business and provides clear business models for making art your day job. I was worried that I was signing up for another workshop that would merely tell me how to put together my resume and artist statement, but this was not the case. I was seeking the next steps towards developing real business models to take my studio practice to the next level. I found Sissman's approach was, not only practical, but respectful to the integrity of studio practice; while being realistic about financial sustainability. Few artists are savvy about being an entrepreneur, fewer are generous enough to share trade secrets, Sissman's workshop offered both."
    - Sherry Mayo


    Cindy Sacks "I was lucky enough to hear Liron Sissman speak at an Artist Advisory workshop in Katonah, NY. After 15 plus years working as a watercolor artist, I have been awarded, published, printed and even licensed, so I approached the workshop with only moderate expectations. Liron turns out to be an engrossing, cogent speaker with a detailed array of astute and completely current recommendations to offer artists. I think her research and advice would help artists at a few different stages of work. Liron detailed exactly how to go about actualizing specific ideas for growth. At this juncture in my career, I am itchy for new challenges and more profitable sales, and walking away from a workshop with clear plans in my mind of where I can head next is invaluable. Thanks so much."
    - Cindy Sacks


    Laura Brown "I wanted to thank you for your workshop in Summit. I learned much more than I expected. In fact, I learned so many new things that it will take some time to digest it all. I have had a mysterious process broken down into steps that make sense to me. After Liron's presentation I have reread my notes three times and find more information and inspiration. I am extremely grateful for all the information and inspiration that I have been given. I think of the cost of the workshop as tuition for a class I will continually use. It is my hope that when I have the money I can work with you myself. Thank you Liron."
    - Laura Brown


    Barbara Neibart " Thank you so much for the amazing workshop. Yesterday, I learned more about art marketing than I have in the last 25 years! Your expertise and generosity (you gave us names, places - real info) have given me the tools - and the kick in the butt - that I needed to get my work out there. At last!"
    - Barbara Neibart   Blog - an irreverent, illustrated journal of ideas and experiences


    Previous Workshops include:
    • Montclair Art Museum, Montclair, NJ
    • The Aldrich Contemporary Art Museum, Ridgefield, CT
    • Visual Arts Center of NJ, Summit, NJ
    • Garrison Art Center, Garrison, NY
    • Edward Hopper House Art Center, Nyack, NY
    • Guilford Art Center, Guilford, CT
    • Rowayton Arts Center, Norwalk, CT
    • Katonah Art Center, Katonah, NY
    • Newark Museum, Newark, NJ
    Press and Interviews:

    • Workshop: The Business of Marketing Your Art, Lisa Buchman, Bedford-Katonah Patch, February 14, 2011
    • Making A Living As An Artist: How To Market Your Art, Crole Selman, Montclair Patch, October 14, 2010
    • How to Succeed as an Artist, Carol Selman, West Orange Patch, September 20, 2010
    Refund Policy:
    • You can always transfer your reservation to anyone else, at any time, with no penalty. Can't attend? Send a spouse, a friend, or a colleague in your place!
    • You may cancel your participation up to two weeks ahead of the workshop date. There is a $10 handling fee.
    • If the workshop is canceled by the organizers you will receive a full refund.
    • We are not responsible for other expenses you may incur.
    • For workshops organized through art organizations, the organization's refund policy applies.
    liron@artistadvisory.com  Ph: 201-952-1666
    Copyright © 2006-2012 Liron Sissman. All rights reserved.